The Biggest Mistake Massage Therapists Make When Setting Their Rates

The Biggest Mistake Massage Therapists Make When Setting Their Rates

The Biggest Mistake Massage Therapists Make When Setting Their RatesMichelle Ratz-McGuire RMT
Published on: 03/04/2026

Setting your rates is about more than picking a number that feels safe. In this post, I talk about one of the biggest pricing mistakes massage therapists make and why sustainable rates need to support both your clients and your life.

Building a Sustainable Business
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Booked Out and Burning Out Is Not the Goal

Booked Out and Burning Out Is Not the Goal

Booked Out and Burning Out Is Not the GoalMichelle Ratz-McGuire RMT
Published on: 02/04/2026

Many massage therapists build practices that work for everyone except themselves. This post explores burnout, overgiving, and the shift from building a busy practice to building one that actually feels good to live inside.

Building a Sustainable Business
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